Leaders Blog

What we mean by Voice of Customer Your business exists solely to address a need that your customers have. Sure, you are also doing this for other reasons, like it makes you feel good. However, let’s face it, you would not have a business if what you offered was not of value to your (paying)…

Where did the name Tall Poppy Leaders come from? Let’s get straight down to it. There are lots of ways of naming a business or a brand. For example: Is a personal brand the right approach? Let’s start by looking at some of the considerations of naming your business after yourself. To begin with,  you…